CommerceCubes

A Business Card is born

I’ve been putting together my business for the past few months and finally I am getting to the point of having business cards done up. I could pay someone just as easily to design and develop a layout but it won’t have that personal touch that I think misses from most business media.

What is the purpose of a Business Card?

Sounds funny to ask this question but is it really all that funny? Most business cards that people create are less then perfect or it seems as though people forget that they are one face to a potiential customer. You should figure out what you want to say to a customer and express that graphically. This is probably why i consider it so hard to hire a designer because how do they capture the “feeling” of your business?

What does having a business card do for you?

Some people believe its one of the most vital pieces of media you can have for your business… even more vital then a website. Why? Because most times you need to be in front of a person to give it to them. It is something small and physical with basic information and an idea of what your business is all about. Therein lays the problem with most business cards…

• You cannot figure out what business they are in by looking at the card
• The font is small or confusing to read
• The data on the card is not up to date

I am sure that I could extrapolate more on this but you get the idea. Communication is the key to good business, good design; good relationships… pretty much anything good. Think the design on your card through first and what you want it to say about your company and the design will follow.

BizCandy Business Card Prototypes

Here are the potential designs that I’ve been working on. I’ve been having a good bit of fun playing around with Adobe Photoshop CS in the past few months. Let me know what you think…

Option A - Strictly Corporate Business Card

This first business card i created i thought was a little too corporate. Sure it does the job but it isn’t really fun to look at, let alone keep hold of and i though the “Customer Intelligence” at the bottom wasn’t needed.  I’ll let you be the judge but personally Option A just wasn’t doing it for me.

Option B - Just add “Fun” Business Card

On the second business card that i created i wanted to use a simple and fun theme to it hence the lighter green i used. The white font was the best option because it worked well with the green and the line “What are your customers thinking?” statement tempts the curiousity of the reader (or at least i think it does; well see about that though).

Option C - Business and Pleasure Business Card

The last business card i decided to add two colors (white and an orange shade) in the font and a light grey backing and a twist on the variations leading up to this one. I’ll probably ending up using option 2 (the green one) just because its fun, simple and interesting.

I am not a graphic designer by any means so feel free to give honest feedback about this. The above images are the fronts of the business cards. I’ll let you be the judge,

Lucas

Not another business card layout