Archive for September, 2006

Customer Loyalty: The Science and the Art

Tuesday, September 5th, 2006

Most businesses that stay successful are good at not only attracting new customers but keeping a high percentage of existing customers with promotions aimed at them. The idea is “once you’ve won over a customer to spend with you; keep them spending with you”. I can tell you that I ...

The Small Business Syndrome - “Do It Yourself”

Sunday, September 3rd, 2006

Most people who start a business of any size want to “conquer the world” on their own.  Its admirable and possibly the most ridiculous stance to have on doing business.  Think about it, if you are in business than your main goal is to generate more sales and how do ...

The Lack of Technology is the root of all ideas

Friday, September 1st, 2006

Over the past few months the build up of "Back to School" ads and promos have been running around the clock (In North America that is). I mean how many pencils, pens and erasers do you really need? Well now notebooks have become more popular then ever before it seems. ...